The Use Of Censorship On The Human Brain - 1378 Words

Brainwashing refers to the techniques systematically used to alter a person’s beliefs by using some sort of pressure on the human brain. This technique can be shown in the period right before the peak of the Cold War in the 1950s when the threat of Communism was becoming ever so real. By the thousands, American citizens gained an allegiance to Marxist ideologies and anti-capitalist doctrines. This can be shown in Communist government’s use of censorship of material to â€Å"brainwash† its people, especially subjects pertaining to capitalism. First used in the 1950s during the Korean War, brainwashing was used to describe the methods on how Chinese Communists influenced the actions of their prisoners. This can best be explained by†¦show more content†¦The interrogator would then lightly question the prisoner, who would be unwittingly collaborating with the Chinese, to make a list of some â€Å"problems† with America. This type of foreign coercive p ersuasion used by the Chinese Communist party became more and more outright through the prisoners’ stay at the â€Å"re-education† camps. The physical impacts of Chinese brainwashing were minimal, as the only intention of the Chinese was to convert as many people as possible to the Communist orthodoxy. The concept of brainwashing was key as esteemed psychologist Edward Hunter stated that â€Å"The United States of America is the main battlefield†¦and the people and the soil and the resources of the United States† (Weiner 1). In this quote, he warned the American people not to be influenced by the upcoming threat of Communist manipulation. His primary reason for making this statement was his first-hand experience regarding Mao Zedong’s China. The Korean conflict brought no end to American paranoia as many free American citizens had been arrested and accused of being â€Å"enemies of the state† in Communist China. Many of these convicted America ns then went through a series of rigorous interrogations intended to guilt trip the person into thinking that he/she was the aggressor to the victims in China or North Korea. Furthermore,

Managing Inventory Of A Supply Chain Management - 3066 Words

Table of Contents INTRODUCTION_TUAN UYEN NGUYEN 2 MANAGING INVENTORY 3 KANBAN SYSTEM_KOMGROB KRAIHAN 3 ABC CORPS HELP DESK_ KOMGROB KRAIHAN 3 FEDEX_ KOMGROB KRAIHAN 4 COCA_COLA MANAGING INVENTORY_ TUAN UYEN NGUYEN 4 KANBAN SYSTEM TO JUST IN TIME METHODOLOGY_PHAFAN WEINGKAN 6 MCDONALDS _ PHAFAN WEINGKAN 7 ALDI_ PHAFAN WEINGKAN 7 MANAGING INVENTORY IN ACCOUNTING PERSPECTIVES_ TUAN UYEN NGUYEN 7 TOYOTA THE BEST PERFORMANCE OF MANAGING INVENTORY_ PHAFAN WEINGKAN 8 DELL_ KOMGROB KRAIHAN 8 HARLEY DAVIDSON_ KOMGROB KRAIHAN 8 CONCLUSION_ TUAN UYEN NGUYEN 8 REFERENCE: 9 Introduction The most important part in supply chain management is managing inventory as company operation tries to minimize cost from supplier, manufacturing, and production. Regarding to inventory, the management accounting must have understand the basic of inventory management. There are a numbers of techniques including: ABC system, EOQ model, TQM, and JIT system. All those several system are relating in managing control as EOQ still has to be considerate in JIT methodology, or quality control is also important part in JIT. As this report will go further investigate on how those company has implemented successfully Just In Time philosophy in reducing their cost. Just In time inventory has growth increasingly from the late 1970s, according to text book (langfield) manufacturing product-using JIT processing system. This method provides information from comparing to the pull system of production in reducingShow MoreRelatedQuiz Questions On Supply Chain Management1170 Words   |  5 PagesQuiz 1 Supply chain management Supply chain management: It is defined as effective control of flow of material, information and finance in a network consisting of suppliers, manufacturers, distributors and customers. Schematic representation: Effective functioning of supply chain requires †¢ Coordination: proper coordination should exist in supply chain to meet the demands of the customers at right time, right place with right quality †¢ Collaboration: there should be proper collaboration betweenRead MoreManaging The Risks Of The Supply Chain Essay1573 Words   |  7 PagesMANAGING THE RISKS OF THE SUPPLY CHAIN Adam Lindeman November 21, 2016 Submitted in partial fulfillment of the requirement of 295 ISE Seminar Course FALL Semester, 2016 Systems Science and Industrial Engineering Department Thomas J. Watson School of Engineering and Applied Science State University of New York at Binghamton TABLE OF CONTENTS Will update for final paper. Will include a complete list of every section and where to find it. Sections will include an Introduction, Analysis, ConclusionRead MoreScm in Maruti Suzuki India Limited960 Words   |  4 Pagesmodels, the supply chain management is especially challenging. The supply chain solution enables the concerned product reach in time, be it the type of fabric used, the audio system, the tyres or the specific engine and transmission systems. The entire inventory management has also been fully automated and integrated with its vendors. Key Challenges * When it comes to its operation and supply chain, Maruti Suzuki’s key challenges include:   * Achieving a lean supply chain   * Managing effectivelyRead MoreAnalysing Mc Donald’s Supply Chain Management1742 Words   |  7 PagesSupply Chain Management according to Tom Mc Guffog is Maximising added value and reducing total cost across the entire trading process through focusing on speed and certainty of response to the market. Supply chain management is one of the important area which requiring strategic planning in a business enterprise. Planning and decision making are required right from the production of goods till the goods reach the ultimate consumers in the most cost effective and timely manner. If a firm is ableRead MoreSupply Chain Management : Supply Chains1476 Words   |  6 Pages1.3 Supply Chain Supply chains encompass the companies and the business activities needed to design, make, deliver, and use a product or service. Businesses depend on their supply chains to provide them with what they need to survive and thrive. Every business fits into one or more supply chains and has a role to play in each of them. The pace of change and the uncertainty about how markets will evolve has made it increasingly important for companies to be aware of the supply chains they participateRead MoreGeneral Motors Supply Chain Essay1574 Words   |  7 Pagesinherent with the automotive supply chain including: risk, visibility, inventory management, cost containment, customer demands and globalization. GM currently expects its suppliers to adopt a lean philosophy to ensure it becomes the low-cost producer of quality products. It employs Just-in-Time (JIT) manufacturing and utilizes distribution strategies including maintenance of regional distribution facilities and third party management of logistics. [1] An efficient supply chain is no longer capable ofRead MoreKey Concepts Of Operations Management Essay1573 Words   |  7 PagesThe purpose of this assignment is to discuss and evaluate various key concepts of operations management and how each, when implemented within an organisation, can be beneficial and contribute to the improvement of its operational efficiency. (Hill, A. and Hill, T. 2011) describe operations management as being core to what organisations do, it is the process of transforming inputs which include information, people and materials into outputs such as services or products. (Slack, N, et al. 2013) statesRead MoreManaging the Supply Chain1229 Words   |  5 PagesManaging the Supply Chain ( SCM) is a set of approaches used to efficiently integrate suppliers, manufacturers , warehouses and stores so that merchandise is produced and distributed in the right quantities , at the right place at the right time in order to minimize system cost while the wide requirement of satisfactory levels of service . It can also be defined as the coordination of production , inventory , location, and transportation among the participants in a supply chain to achieve the bestRead MoreTim Cook And His Impact On Apple Incorporation1408 Words   |  6 Pagesnumber one Supply chain company for past 7 years. Apple runs their products successfully in the market since they launched iPod on October 23, 2001. Only 14 years have passed and now Apple has a huge amount of manufacturing. Different types and variety of product. All of this 14 years Tim Cook was in charge of operating management and supply chain, he played a key role in Apple’s success. How does that happen and what is one of the key roles to the success of this company? Best supply chain: ExcellentRead MoreLean The Lean Supply Chain Management1552 Words   |  7 PagesLean Management Approach In modern day world, organizations are facing a myriad of challenges. They are facing increasing and continually changing demands by customers, keen and knowledgeable competitors who seize every opportunity that comes their way, and a reduction of the resource base owing to increase spending. Most organizations, therefore, are seeking to increase customer satisfaction, reduce operational costs of doing business, and change their research strategy to improve their know-how

Responsibility to Enhance Quality of Life †MyAssignmenthelp.com

Question: Discuss about the Responsibility to Enhance Quality of Life. Answer: Introduction: In the given case study, Kushalni faces an ethical obligation. Kushlani is the IT Production manager who has been assigned the task of carrying out trials of the task of soldering the chips with the pins of the processor by humans. This task was previously carried out by robots, however the error rate was very high and the cost of manufacturing the robots was also very high. The task when carried out by humans produced better results and improved accuracy. However the technicians faced headaches and eye strain due to looking at a brightly lit object through microscope. The management when informed, chose to neglect the complaints of the technicians. Thus in this case Kushlani clearly has a moral dilemma of whether to carry on the production of chips by human or not The relevant stakeholders in this scenario include the technicians who are assigned the duty to carry on production of the microchips, the management and the Kushlani, the It manager. The values of primacy of public interest, enhancement of quality of life and competence are involved in the aforementioned scenario (Acs.org.au 2018). It can be said that Kushlani, being the It manager has the moral responsibility to act in the best interest of the public. He also has the responsibility to enhance the quality of life of the stakeholders involved. In this case thus in order to uphold his responsibility of enhancing the quality of life of the technicians he must stop the production of micro chips by such technicians. He also has the responsibility to work diligently for the company who is also a stakeholder. Thus the ethical dilemma arises. It can be said that if Kushlani continues the production of the microchips by the technicians, the health of such technicians would be adversely affected. However, in such a case the management would be pleased. On the other hand if Kushlani decides to pay attention to the complaints of the technicians and stop the production of microchips by humans, such technicians would not be subjected to adverse health conditions and their quality of life would be enhanced. However, in such a case the management would be displeased as producing microchips by robots would be more costly to the management. In accordance with the workplace health and Safety act 2011, It can be said that Business owners have the responsibility to maintain health and safety in the workplace. In the given scenario Kushlani can discuss the ethical dilemma with the colleagues, managers and family members for making the ethical decision The decision of stopping the production of micro chips by technicians would be ethically correct and the same can be stated in accordance with the Workplace Health and Safety Act 2011. It can be said that the decision of stopping the production of microchips by humans would make Kushlani feel that she acted fairly and in accordance with the ACS code of ethics and Leal regulations. Reference List: Acs.org.au. (2018). [online] Available at: https://www.acs.org.au/content/dam/acs/acs-documents/Code-of-Ethics.pdf [Accessed 30 Mar. 2018]. Acs.org.au. (2018). [online] Available at: https://www.acs.org.au/content/dam/acs/rules-and-regulations/Code-of-Professional-Conduct_v2.1.pdf [Accessed 30 Mar. 2018]. Workplace Health and Safety Act 2011 Legislation.gov.au. (2018).Work Health and Safety Act 2011. [online] Available at: https://www.legislation.gov.au/Details/C2017C00305 [Accessed 3 Apr. 2018].

Social and Cultural Diversity Statement

Introduction The term cultural diversity simply refers to the various human societies or cultures in a specific region in any part of the world. It involves different cultures respecting each others differences and instead working together to realize a common goal. The process of enhancing cultural diversity focuses mainly on the analysis and understanding of the social blocks that create inequality.Advertising We will write a custom essay sample on Social and Cultural Diversity Statement specifically for you for only $16.05 $11/page Learn More The main objective of this is to cultivate a global society with cultural responsibility towards others, where resources will be shared equally. By doing this, all members of the society will be assured of resources both psychologically and physically (Dewey, 1998). Empowerment of minority clients Diversity is instrumental and vital in the process of empowering the minority in the society. Ideally this will includ e the majority views, affiliations, aspirations, races, aptitudes, cultures, genders and sexual orientation. Throughout the interaction of people with diverse cultures, there is a need to live and co-exist in this complex environment, with an inherent mind of justice and inclusiveness. This diversity has its origin in the social justice. Amidst the social segregation, reality of the minority groups the entire world it is always prudent to advocate for integration. These minority groups may be segregated socially, race wise, job groups, language, eating habits and basing on many more characteristics. However, this should not be encouraged in this modern world, but instead endowment of the diverse culture should be embraced. This is because it influences all occupations like economic, social and individual growth (Kurtz, 1997). With the above mentioned advantages, therefore, we have the obligation of nurturing culture diversity. This will bring the various groups into mutual interacti on where no economic group or an individual would even contemplate of living independently from others. Social Empowerment Diversity will provide opportunities for cross-cultural relationships and an integrated community life. This will indeed favor the minority groups in that they will be able to share a lot from the majority who obviously will be dominating. They will benefit from the racial and cultural richness of the majority.Advertising Looking for essay on cultural studies? Let's see if we can help you! Get your first paper with 15% OFF Learn More Thus, by doing this the society will be established by a wide range of countries of origin, language and even religious practices. The people of this various groups will be gathering and forming friendships with time. Eventually they are challenged, moved, enriched and changed (Dewey, 1988). In order to empower the minority group, they need to empower diversity. This assists the group to develop the skills and abilitie s needed to engage in pluralistic, democratic society, and in an interconnected global society. People will start developing critical thinking skills that are vital for analyzing the assertions and demands put forth in the public sphere. Having the ability to imagine other points of view, the minority group will start attending to the social dimensions of ideas (UNESCO, 2001). In the long run, this will provide a valuable context for acquiring knowledge of the world’s cultures, hence developing the diplomatic skill of analyzing issues from different perspectives. This enables people to reason differently considering the issue at hand. The minority group can be empowered through diversity as it advocates a sense of social responsibility. With the diverse perspectives enshrined by the community, the social injustices will easily be revealed. The social conscious dimension enables the minority group in the society to gain awareness of current social problems. Hence, there is a m otivation of participating in socially responsible initiatives and activities. Finally, the end result of this is compassion, inspiring leaders and stimulating action among the members (Dewey, 1988). Another role played by diversity in empowering the minority is to ensure harmonious living in a diverse community. By embracing diversity people in this group are able to communicate ethically and exercise civilization. In this case, people learn how to listen to each other with civility and humility and hence how to function as a community in continuous conversations. Without this, civilization, conflicts will be provoked without an amicable solution.Advertising We will write a custom essay sample on Social and Cultural Diversity Statement specifically for you for only $16.05 $11/page Learn More Academic empowerment As a result, of the challenges the minority group face academically, rigorous academic inquiry becomes mandatory. Diversity facilitates critic al thinking and creativity hence a strong, established foundation of intellectual inquiry and debate. Different people must learn to analyze the position of another and translate that understanding through different ways (UNESCO, 2001). Diversity enhances a well-rounded program of study in the sense that there will be various lessons from different cultures. A good, diverse culture ensures that the minority group gains an insight into the experiences, expressions and views of others through languages, history, social science, arts and literature. With sharing of information from various fields mentioned above, the minority group in the society becomes empowered academically (Kurtz,1997). The establishment of an experienced –education center education through a diversified culture is a way of empowering the minority group. The approach to education in most learning institutions tends to expose learners to a variety of beliefs, ideas, customs and stories. Through open dialogue in the learning institutions, cultural resource and the social dynamics of friendships, the learners who might be the minority gets interested. In turn, the learner becomes motivated to ask questions, pursue knowledge and compared the results with the existing ideas, hence advancement in technology. Individual empowerment The diversified culture helps one to enhance interpersonal skills and judgment over time without difficulties. It must be known that for one to develop intellectual and social skills making of mistakes is unavoidable. Therefore, in order to nurture the intellectual resources and healthy social interactions in a diverse community conflicts needs to be treated as opportunities for growth (UNESCO, 2001). In a diverse community, people learn several differences like family, race, faith, politics, gender and sexual orientation. By this knowledge, an individual understands the level of importance of each hence proper communication between the groups. This assists the gro up not to relate principally through these differences but through personal revelations and exploration of affiliations and interests.Advertising Looking for essay on cultural studies? Let's see if we can help you! Get your first paper with 15% OFF Learn More One is able to ultimately come to appreciate their individual capability as well other human beings. Different groups of people come together and forge a common identity with dignity and ensuring co-operation in all ways. Another way in which the diversified culture empowers the minority group is through self-determinism. Different people are offered multiple ways to express themselves and chances of discovering themselves. This ensures that every individual is free to develop their heritage, pursue interests and build on individuality (Kurtz,1997). Strategies to ensure empowerment of the minority group Community commitment is one of the ways of developing the three types of empowerment amongst the minority group. By fostering the diversity culture among the community will encourage growth of people both academically, individually and socially. This will work hand in hand with provision of a health and beneficial environment. All the people comprising of the minority group need to g et the knowledge and skills about diversified working environment. To assist the clients who are the minority diversified information teaching will be put in place (Cooper, 2008). During the process of hiring employees at various levels, the culture of intentional hiring and admissions should be exercised. This will help maintain a community that reflects diversified vision as long as non-discriminatory policies are adhered to. Development of cross cultural skill is also a way of empowering the minority group. This is where cross cultural awareness and relational skills is cultivated amongst the minority group. It is done through civil education and communicative ethics. With this people will have the ability to understand, negotiate and appreciate the differences and similarities in social structures (Cooper, 2008). Establishment of Educative conflict resolution centers will also contribute to minority empowerment. This will support the inter-personal relational growth and improve the perception and understanding of pertinent issues. If adhered to ethical behaviors accepted socially will be upheld. Promotion of social responsibility towards the wider community in order to discover ways in which the minority group is excluded from the society. This strategy will ensure that the minority group expands its boundaries socially, build relationships, cultivate empathy and hence offer their services at large (Cooper, 2008). Another strategy to be used in the empowering of the minority group is by allowing freedom of individual expression. This will create a comfortable environment for everyone hence togetherness. Furthermore, there will be an appreciation of individual potential through recognition and support where necessary. Conclusion The issue of cultural diversity in the work place is fundamental and requires full awareness by the involved parties. Since it is a fundamental part of the professional practice of all social workers. Thus, the call for ability and commitment to act ethically concerns anyone in the community as they are all affected whether directly or indirectly. Reference List Cooper, M. (2008). Essential Research Findings in Counseling and Psychotherapy: The Facts are Friendly. London: SAGE Publications. Dewey, J. (1988). Addressing cultural complexities in practical. New York: Gateway, Press. Kurtz, L. (1997). Help characteristics and change mechanisms in self-help and support groups. New York: ISBN Press. UNESCO. ( 2001). Universal declaration on cultural diversity. Geneva: UNESCO Press. This essay on Social and Cultural Diversity Statement was written and submitted by user Jordan Jefferson to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Justification Definition and Examples in Typesetting

Justification Definition and Examples in Typesetting In typesetting and printing, the process or result of spacing text so that the lines come out even at the margins. The lines of text on this page are left justifiedthat is, the text is lined up evenly on the left side of the page but not on the right (which is called ragged right). As a general rule, use left justification when preparing essays, reports, and research papers.See Examples and Observations below. Also see: Choosing a Style Manual and Documentation GuideIndentationStyle Guide Examples and Observations Research papers follow a standard presentation format. . . . Do not right-justify (align) your paper. The right margins should be ragged. Your computer will automatically justify your left margin.(Laurie Rozakis, Schaums Quick Guide to Writing Great Research Papers. McGraw-Hill, 2007)Manuscript Guidelines (Chicago Style)To avoid the appearance of inconsistent spacing between words and sentences, all text in a manuscript should be presented flush left (ragged right)that is, lines should not be justified to the right margin. To leave enough room for handwritten queries, margins of at least one inch should appear on all four sides of the hard copy.(The Chicago Manual of Style, 16th ed. The University of Chicago Press, 2010)Full JustificationLeft-justified margins are generally easier to read than full-justified margins that can produce irregular spaces between words and unwanted blocks of text. However, because left-justified (ragged-right) margins look informal, full-justified text is more appropriate for publications aimed at a broad readership that expects a more formal, polished appearance. Further, full justification is often useful with multiple-column formats because the spaces between the columns (called alleys) need the definition that full justification provides.(Gerald J. Alred, Charles T. Brusaw, and Walter E. Oliu, The Business Writers Handbook, 7th ed. Macmillan, 2003) Justification on ResumesDo not set full justification on an ASCII resume. Instead left justify all lines so the right margin is ragged.(Pat Criscito, How to Write Better Rà ©sumà ©s and Cover Letters. Barrons Educational Series, 2008) Pronunciation: jus-te-feh-KAY-shen

The Art of Public Speaking

The Art of Public Speaking Public speaking is an oral presentation in which a speaker addresses an audience, and until the 20th century, public speakers were usually referred to as orators and their discourses as orations.   A century ago, in his Handbook of Public Speaking, John Dolman observed that public speaking is significantly different from a theatrical performance in that it is  not a conventionalized imitation of life, but life itself, a natural function of life, a real human being in real communication with his fellows; and it is best when it is most real. Unlike its predecessor oration, public speaking involves an interplay of not only body language and recitation, but on conversation, delivery and feedback. Public speaking today is more about the audiences reaction and participation than an orations technical correctness. Six Steps to Successful Public Speaking According to John. N Gardner and A. Jerome Jewlers Your College Experience, there a six steps to creating a successful public speech: Clarify your objective.Analyze your audience.Collect and organize your information.Choose your visual aids.Prepare your notes.Practice your delivery. As language has evolved over time, these principals have become even more apparent and essential in speaking well in a public capacity. Stephen Lucas says in Public Speaking that languages have become more colloquial and speech delivery more conversational as more and more citizens of ordinary means took to the rostrum, audiences no longer regarded the orator as a larger-than-life figure to be regarded with awe and deference. As a result, most modern audiences favor straightforwardness and honesty, authenticity to the oratory tricks of old. Public speakers, then, must strive to convey their objective directly to the audience they will be speaking in front of, collecting information, visual aids, and notes that will best serve the speakers honesty and integrity of delivery. Public Speaking in the Modern Context From business leaders to politicians, many professionals in modern times use public speaking to inform, motivate, or persuade audiences near and far, though in the last few centuries the art of public speaking has moved beyond the stiff orations of old to a more casual conversation that contemporary audiences prefer. Courtland L. Bovà ©e notes in Contemporary Public Speaking that while basic speaking skills have changed little, styles in public speaking have. Whereas the early 19th century carried with it the popularity of the recitation of classic speeches, the 20th century brought a change in focus to elocution. Today, Bovà ©e notes, the emphasis is on extemporaneous speaking, giving a speech that has been planned in advance but is delivered spontaneously. The internet, too, has helped change the face of modern public speaking with advents of going live on Facebook and Twitter and recording speeches for later broadcast to a global audience on Youtube. However, as Peggy Noonan puts it in What I Saw at the Revolution, Speeches are important because they are one of the great constants of our political history; for two hundred years they have been changing - making, forcing - history.

Channel Managment Essay Example | Topics and Well Written Essays - 2000 words

Channel Managment - Essay Example In the contemporary world, people recognize the importance of working in a team. A team is a group of people that are brought together by a common task or responsibility. As there are different qualities present in different kinds of people, they are usually utilized to the maximum extent while working in a team. This is the reason there is much emphasis paid on working as a team; to incorporate the maximum effort from different resources. In this project, we have been asked to prepare a class debate on the effectiveness of channel management and the practices that are being used in it. In order to conduct and effective debate, we made sure we divided the work according to the qualities a person in a team had. It was made sure that equal amount of work was given to everybody so that there is no cognitive dissonance or dissatisfaction on the part of the team members over working. The whole team was asked to work on the research for the relevant material and the proof reading of the researched work was my responsibility. This was done to ensure that the quality of material that was being used does not deviate from the standards and was at par with the upmost standards. To make sure that the information was valid and comprehensive, much emphasis was paid on gathering information from scholarly reports and magazines that have repute in the eyes of others on the basis of their quality. Articles were searched from known writers to ensure credibility and authenticity. The collective work of the team included preparing strong debatable points that were needed to be presented in front of the audience and the tutor. It was the collective of all the group members to prepare the presentation material and it was made sure that all the members were informed of every piece of information that was gathered so that everybody was equally prepared to give in suggestions about the debate and the benefits. Another important task that was divided among the group members was the gathering of information that was required to prepare the whole report. Evaluation of information was done by making sure that the information that was being gathered was from reputable sources and scholarly; so that there is no doubt about the authenticity of the information. Evaluation of information is generally done on the quality and source. To make it free from partiality one has to make sure that the source that is being used should be a third party presenting an opinion so that there is no element of biasness and the information is pure. Similar procedures were used to evaluate various literature sources that in the end helped us to make our report bona fide. Preparation of debate is an entirely different process. It involves brainstorming sessions and cross questioning so that all the queries of the prospective audience are answered in such a way that they don't get a chance to object and get persuaded without any doubts in their minds. Therefore, all the above were practiced to ensure that there were no loopholes left in our debate that was to be presented in front of the class. Introduction Channel management basically means the management of various entities that are working in cohesion at different steps in businesses in the supply chain. In other words, it can be called as the supply chain

Diversity and Learning Coursework Example | Topics and Well Written Essays - 250 words

Diversity and Learning - Coursework Example This integration can begin early at the school level where interaction with children of different colors, races and speaking different languages teach them to accept these differences and to take the best from each in order to develop wholesome tolerant personalities. Such diversity can be looked upon as an asset to enrich the learning experience and integrate children into a strong unit, irrespective of physical or cultural differences. Nieto and Bode define culture as â€Å"the values, traditions, worldview and social and political relationships created, shared and transformed by a group of people bound together by a common history, geographic location, language, social class, religion or other shared identity.† (Nieto and Bode, 2012) They add that language plays a critical role in learning. I agree that if students of different cultures and identities are educated in such a way so as to minimize their differences and stress on their commonalities, we would be building a stronger tomorrow based on respect and understanding of people different from us who could enrich one another and together build strong communities that are enriched by their diversity. As a child who belonged to a culture that was different from the one I encountered at school, I learned to negotiate between two worlds - the one in school and the one at home. In the beginning it was difficult and I was often confused. As a child my cultural identity was mostly discounted. I was one among a lot of others. Perhaps, this facet of a teacher’s role in her classroom had not yet been highlighted as it is today. However being a child, I quickly realized that the only way out for me was to be better at some things than most other students. Once I had mastered being bicultural and could alternate successfully between the correct behavior at school and at home, I began to feel more

Career Apparel and Uniform Essay Example for Free

Career Apparel and Uniform Essay Career and Uniform apparel becomes a necessity for many Americans in the work place. Now a days, many people characterize or stereotype curtain job positions base on what people wear. For example, a police officer, a security, and an army solger can not be able to distinguish without their uniform. In contrast, people that works in the corporation word they do not have to wear uniform, to distinguish them from others. However, professionals have to followed a dress code guide line. This guideline helps the professional to a good first impression in the workforce. For this assignments, I interviewed two gentleman’s that uses career apparel as well as uniform. Sammy haddad, which job is internal auditor for KPMG, and Mickey Walker, which jobs is a police officer in Seagoville Tx. Whether career apparel or uniform, each of my interviewers is has their personal opinion about their type of apparel that they have to wear during work hours. Sammy haddad, auditor for KPMG, has to wear business causal clothe almost every day. His dress code is a collar shirt with long sleeves tuck in with dress slacks. However, there are some days that Sammy has to meet with clients for business meetings and his company requires him to wear suits. Sammy’s personal opinion is that he hates wear suits, especially in Texas because sometimes his meetings are far from his offices. On the hand, mickey walker the police officer found his uniform very practical and utilitarian for the performance of his job. However his does not like how thick is the fabric and uncountable to wear during summer time. Without any questions, to be able to wear career apparel the professional needs to have a budget to be able to afford the career apparel. For example, Sammy’s annual income is $75.000 and he purchase his own wardrobe. Every year, Sammy’s buys three dress shits and two dress pants at brooks brothers, he purchase a suit every tree years and for the rest of the year he purchase items on sale at banana republic. In contrast, Mickey’s annual income is 52.00 a year. His department pays for two uniforms every tree years and if he needs other uniforms he has to purchase it with his own money. Over all, career apparel and uniforms has a propose in their own work classification. In Sammy haddads case, the career apparel a most, because it gives him cre dibility, authority, professionalism and is good for the work environmental during work and after work hours. The only thing that he dislike about the dress code is that he has to pay the cleaners services. The other perspective is Mickey’s, he likes his uniform just because it gives him authority, and it distinguish him from other in case of emergency. Finally, career apparel and uniform are necessary for cretin’s jobs. Both of the jobs requires the professional to dress in a matter that shows the valued for their work position and sometime incase of emergencies it helps the people to distinguish the authority.

Biblical and Classical Interpretations of the Witches of The Scarlet Letter :: Scarlet Letter essays

Biblical and Classical Interpretations of the Witches of The Scarlet Letter      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The theme of witchcraft is woven into the fabric of The Scarlet Letter. The introductory "Custom-House" chapter includes an appeal by the author to remove any witches' curses on his family. Once he takes us back to the Boston of the 1640's, he frequently hints about the cohorts of the "Black Man" who meet in the woods beyond the town. But if the reader understands the classical meaning of the word witchcraft such as used in the Bible and other classical works, then we understand that Hawthorne had something more in mind than the sad cultists like Mistress Hibbins. The real witch of The Scarlet Letter was a far more sinister character, a personality who makes a significant statement about the nature of man.    The Greek New Testament and Septuagint on Witchcraft Witchcraft occurs only once in the King James New Testament and sorcery twice--Galatians 5:20, Revelation 9:21 and 18:23. The word in the Greek New Testament in all three cases is pharmakeia, derived from the word pharmakon ("drug"), the source of the English word pharmacy and its cognates. The standard koinà © Greek-English Lexicon translates the word as "sorcery" or "magic," but its cognate "sorcerer" (pharmakous) used in Revelation 21:8 and 22:15 is translated "mixer of poisons" as well as "magician." The root of both words, pharmakon, literally means "poison" or "drug."1    A few key Old Testament passages about witches which are often associated with the puritans such as Exodus 22:18 ("Thou shalt not suffer a witch to live"--KJV) use pharmakous in the Septuagint--the word translated sorcerer in Revelation 21:8 and 22:15.2 The Greek New Testament and the Septuagint version of the Hebrew Scriptures use different words such as mageia ("magic") when other types of occult practices like calling on spirits or using curses are meant. In English such words are usually translated "wizard," "necromancer," or some other appropriate word or phrase.2 Because of the Greek word chosen in each case, it appears that the New Testament authors and Septuagint translators understood the idea of witchcraft in terms of the use of drugs or poisons.    Finding the Witch according to this Definition Now there is a character in The Scarlet Letter who would be convicted of witchcraft, Mistress Hibbins. She characterizes the witch of New England folklore such as we see in "Young Goodman Brown.

Federalists and Jeffersonian Republicans on French Revolution

Federalists and Jeffersonian Republicans on French Revolution The Federalists wanted to remain neutral regarding the issue of French Revolution in order to avoid to a trade conflict with Britain. However, the Jeffersonian Republicans wanted to help France achieve independence from a cruel monarchy and help the Frenchmen support the idea of freedom just like the United States. The Federalist Party was led by Alexander Hamilton.Federalists favored a strong federal government, believed that the government should be ruled by educated, wealthy men, wanted to pay off national debt, establishing a national credit, promoted entrepreneurship & manufacturing, and interpreted the United States Constitution with an open mind. These views supported the Federalists’ view on the French Revolution and so did Jefferson’s party. Thomas Jefferson led his party known as the Jeffersonian Republicans.The Jeffersonian Republicans supported the idea of government ruled by informed men, bel ieved in a strong state government, wanted to cultivate an economy by cultivating crops, and followed the U. S. Constitution verbatim. Jefferson’s party too had an opinion on the French Revolution. Hamilton and Jefferson supported their party’s views. The Federalists wanted to remain neutral to avoid a sanction from Britain on American goods because they were highly concerned about paying off the national debt and ensure a strong economy by exporting manufactured goods.Conversely, Jeffersonian Republicans and his leader, an author of the Declaration of Independence, supported the motif of the French Revolution and believed that the Americans should support one similar to theirs. In conclusion, the Federalist Party wanted to remain neutral regarding the issue of French Revolution to avoid a sanction from Britain. Though, the Jeffersonian Republicans supported the French citizens to remove a feudal system, revolt against a tyranny and achieve independence similar to Amer ica.

No Child Left Behind and English Language Learners

No Child Left Behind ( NCLB ) was intended to be instruction ‘s reply to â€Å" divide but equal. † Between 1979 and 2007, the figure of school age kids who spoke a linguistic communication other than English at place increased from 3.8 to 10.8 million ( NCES, 2009 ) . This represents an addition from 9 per centum to 20 per centum for this clip period. Spanish is the first linguistic communication of about 12 per centum of all pupils in public schools. More than 400 different linguistic communications are spoken by the 5.5 English Language Learners ( ELL ) in the United States. 49 per centum of Hispanic 4th graders were classified as proficient in basic reading compared to 77 per centum proficient white pupils on the same trial. In math, 69 per centum of Hispanic 4th graders were adept compared to 91 per centum for white pupils ( NCES, 2009 ) . Merely 4 per centum of 8th class ELLs and 20 per centum of pupils classified as â€Å" once ELL † scored at the proficient or advanced degrees on the reading part of the 2005 National Assessment for Educational Progress ( NCES, 2009 ) . ELLs have some of the highest drop-out rates. They besides are more disposed to be placed in lesser accomplishment groups. Since NCLB was implemented in 2001, there appears to be an addition in the figure of high school ELLs non having a sheepskin because they failed high-stakes trials even though satisfactorily finishing all other graduation demands. The United States is going more and more diverse both ethnically and linguistically. The per centum of ELLs in schools is on the rise more fleetly than the existent Numberss. While the figure of pupils with restricted ability in English has grown exponentially across the United States, their degree of academic accomplishment has lagged radically behind their linguistic communication bulk equals. ELLs academic public presentation degrees are significantly below those of their equals in about every step of accomplishment. In the 2005 National Assessment of Educational Progress, merely 29 per centum of ELLs scored at or above the basic degree in reading, compared to 75 per centum of non-ELLs ( NCES, 2009 ) . The Good The NCLB Act has drawn a good trade of coveted consciousness to the achievement spread of ELL pupils. Under NCLB, the academic advancement of every kid, including those larning English, will be assessed in reading, math and finally scientific discipline and societal surveies. This will supply parents and instructors with information as to how good the pupils are executing and provinces will be held accountable for consequences ( NCLB, 2001 ) . The jurisprudence has generated some benefits for ELLs by pulling attending to these pupils, and doing their public presentation count. NCLB requires that pupils are to be tracked as a subgroup and instructors and decision makers are more concerned about what is working and what is non working. They besides are more aware of looking for what could work with ELLS. Most provinces now have criterions for kids larning English as a 2nd linguistic communication. Annual appraisals based on those criterions and marks are to guarantee more pupils are come oning and making English linguistic communication proficiency over clip ( NCLB, 2001 ) . NCLB requires that all kids, including ELLs range high criterions in English linguistic communication humanistic disciplines and mathematics. In add-on, Title III of NCLB requires ELLs to make proficiency in English in several countries including reading, composing, hearing, and speech production and that their advancement be assessed yearly ( Abedi, 2004 ) . Schools and territories must assist ELLs, among other subgroups ; do changeless betterment toward this aim as measured by public presentation on province trials, or hazard austere effects. States and territories must guarantee that there are extremely qualified instructors in all schoolrooms, including those with ELLs. NCLB does non order a peculiar method of direction for larning English and other academic topics. Districts and schools have the privilege to take the methods of direction that best meets the demands of pupils, including methods of teaching in another linguistic communication or in English ( NCLB, 2001 ) . The jurisprudence is flawed but it does concentrate on English linguistic communication scholars and makes their achievement count. The Bad Ells are the fastest turning population in our public schools and many of them are really born in the United States, the kids of immigrants ( NCES, 2009 ) . The challenges for ELLs are hard. This population continues to swell quickly in volume, with mostly surging concentrations in a little figure of provinces. Accurate ELL designation remains a challenge. As presently implemented, ELLS are to be assessed under the same conditions in testable topics as adept English talkers. Many provinces and school territories are non tracking high school graduation rates for ELLs ; the fastest turning population of pupils ( Zehr, 2009 ) . NCLB was supposed to rectify this. Merely eleven provinces met their answerability ends for ELLs under NCLB in the 2007-2008 school twelvemonth ( Zehr, 2009 ) . NCLB intended to do teacher quality betterment by holding instructors attain â€Å" extremely qualified † position. But â€Å" extremely qualified † does non intend the instructor of ELLs is extremely qualified to learn ELLs ( Harper & A ; de Jong, 2009 ) . High bets proving is coercing direction to alter from enquiry, lifelong larning to learning to the trial by utilizing a method called â€Å" drill and putting to death † . Teaching to the trial is extinguishing the chance for instructors to learn pupils higher order believing accomplishments ( Ravitch, 2010 ) . This reduces clip that instructors are able to learn creativeness, self guided enquiry, and motivational subjects for all pupils. Ells are being taught trial taking schemes alternatively of content related aims. The usage of trial homework worksheets and â€Å" bore and kill † exercisings does non turn to the demand for direction in academic English. To do equal annual advancement ( AYP ) , each territory and school is required to demo that every subgroup has met the province proficiency end in reading and math. Accurately measuring these pupils in English, which is compulsory by jurisprudence, is really demanding, dearly-won, and clip consuming. The cogency of AYP is in hazard when schools inconsistently label English proficient pupils ( Abedi, 2004 ) . NCLB gives provinces authorization to categorise ELLs. Different provinces and even school territories within a province usage different ELL categorization standards. Besides, the ELL subgroup stableness remains inconsistent when ELL pupils reach proficiency degree and are moved out of this group. This straight affects the truth of AYP coverage ( Adebi, 2004 ) . States with high ELL pupil populations in their school territories face greater challenges when learning ELLs and doing AYP as compared to provinces with sparse ELL pupil populations ( Abedi, 2004 ) . ELLs need clip and readying to larn academic English. Unfortunately, in many ways, NCLB is increasing the accomplishment spread by puting greater demands on instructors to supply trial tonss that will lend to the school doing AYP. Possibly, the most toxic defect in NCLB is its legislative bid that all pupils in every school must be adept in reading and mathematics by 2014, including pupils with particular demands, pupils whose native linguistic communication is non English, pupils who are stateless and missing in social advantage, and pupils who have every social advantage but are non interested in school assignment ( Ravitch, 2010 ) . If they are non, so their schools and instructors will endure the effects. What Can Be Done? Teachers must concentrate on learning reading. Abedi ( 2004 ) states that ELL pupils who are better readers perform better. Reading is the key to all academic topics and without adept reading accomplishments, all pupils, including ELLs will make ill on all trials ( Abedi, 2004 ) . Teachers should be learning and non worrying about ways to do certain that they make the tonss needed in order to maintain instruction. Focus on ELLs public presentation, both for persons and groups to place forms of betterment or deficiency of betterment, ideally utilizing multiple steps ( Adebi, 2004 ) . The ELL subgroups must stay stable over clip. When a pupil ‘s degree of English proficiency has improved to a degree considered proficient, that pupil is moved out and non counted in that subgroup ( Abedi, 2004 ) . Testing must be just for all pupils particularly ELLs. Academic accomplishment trials are constructed for native English talkers. Modifying linguistic communication on trial inquiries to decrease the degree of gratuitous lingual and cultural prejudice could increase public presentation of ELLs ( Abedi, 2004 ) . Lack of academic English accomplishments topographic point ELLs at a greater disadvantage for understanding what is being assessed. Testing should be fair for all pupils. NCLB has placed undue trial public presentation force per unit area on schools with big Numberss of ELL pupils. This is particularly unrealistic when schools may still fight with the same limited school resources as earlier. We must hold a clear vision of what is considered a good instruction ( Ravitch, 2010 ) . Goals should be meaningful and come-at-able and non based on a apparently unapproachable ideal. As a state of immigrants, it is perfectly indispensable that we meet the demands of those pupils larning English as a 2nd linguistic communication. It has long been a challenge within the schoolroom to at the same time learn English alongside the other mandated topics such as mathematics, composing, scientific discipline, and societal surveies. Along with this, best pattern learning modes must be identified and used and instructors must be given appropriate preparation to implement these best patterns. Along with this, support must be provided to adequately implement these learning best patterns. Teachers must hold preparation in order to transport out these aims. Last, lawgivers must look at NCLB and find its achievability. Is the authorization for each pupil to be adept in English linguistic communication humanistic disciplines and mathematics by the twelvemonth 2014 idealistic or realistic?

War Against Marijuana Legalize it essays

War Against Marijuana Legalize it essays A total of 3,470,545 Americans have been arrested for marijuana offenses. In 1997 state and local law enforcement arrested 695,200 people for marijuana violations. That number is the highest ever recorded by the FBI. Of the 682,885 arrests made in 1998, approximately 88% were for simple possession. The remaining 12% were for sale and manufacture. Every 52 seconds, a marijuana smoker is arrested in America. This is truly a waste of law enforcement and a waste of our tax money. These people getting arrested are generally responsible adults capable of making their own decisions. Marijuana was made illegal in 1937, but hemp was kept legal to use. Hemp provides from four to fourteen tons of dry fibers per acre per year. It can be made into paper, cloth, and cellulose for plastic. If drug laws would allow hemp farming, wed have an alternative resource for paper, which would save our trees. When you look at the one-dollar bill, you are looking at a hemp farmer, George Washington grew hemp. The US Drug Enforcement Agency is ignorant to realize that there is a big difference between hemp and marijuana. Hemp can not be used to get high, and it never was used for that, but it still was put in the same category as heroin. Our tax dollars go to feed all the people that are held in prison on marijuana related charges. Those people are now struggling to feed their children, knowing that they wont get much help, because they are criminals according to a good percentage of society. Our society thinks marijuana isnt acceptable because it is illegal. Marijuana was made illegal because congress put up a fight, and went against narcotics. It was found a narcotic when it was classified along with opiates. It was deemed too dangerous to allow research, and dismissed all attempts to argue over it. We know that the legal drug addictions present now, do not cause any crimes. The actions from them, but not the use. ...

A History of the Napoleonic Code (Code Napoléon)

A History of the Napoleonic Code (Code Napolà ©on) The Napoleonic Code  (Code Napolà ©on) was a unified legal code produced in post-revolutionary France and enacted by Napoleon in 1804. Napoleon gave the laws his name, and they largely remain in place in France today. They also heavily influenced world laws in the 19th century. It is easy to imagine how the conquering Emperor could spread a legal system across Europe, but it might have surprised many of his day to know long it outlasted him. The Need for Codified Laws France in the century before the French Revolution may have been a single country, but it was far from a homogenous unit. As well as language and economic differences, there was no single unified set of laws that covered the whole of France. Instead, there were large geographic variations, from the Roman Law which dominated in the south, to a Frankish/Germanic Customary Law which dominated in the north around Paris. Add to this the canon law of the church which controlled some affairs, a mass of royal legislation which had to be considered when looking at legal problems, and the effects of local laws derived from parlements or appellate courts and trials, and there was a patchwork which was very difficult to negotiate, and which stimulated a demand for a universal, equitable set of laws. However, there were plenty of people in positions of local power, often in venal offices, who worked to prevent any such codification, and all attempts to do so before the revolution failed. Napoleon and the French Revolution The French Revolution acted as a brush that swept away a mass of local differences in France, including many of the powers that stood against codifying the laws. The result was a country in a position to- in theory- create a universal code. And it was a place that really needed one. The Revolution went through various phases, and forms of government- including Terror- but by 1804 was under the control of General Napoleon Bonaparte, the man who appeared to have decided the French Revolutionary Wars in France’s favor. Glory Beyond the Battlefield Napoleon wasn’t just a man hungry for battlefield glory; he knew a state had to be built to support both him and a renewed France. Most important was to be a law code that bore his name. Attempts to write and enforce a code during the revolution had failed, and Napoleon’s achievement in forcing it through was massive. It also reflected glory back onto him: He was desperate to be seen as more than a general who took charge, but as the man who brought a peaceful end to the revolution, and establishing a legal code was a massive boost to his reputation, ego, and ability to rule.   The Code Napolà ©on The Civil Code of the French People was enacted in 1804 across all the regions France then controlled: France, Belgium, Luxembourg, chunks of Germany and Italy, and was later spread further across Europe. In 1807, it became known as the Code Napolà ©on. It was supposed to be written fresh, and based on the idea that a law based on common sense and equality should replace one based on custom, societal division, and the rule of kings. The moral justification for its existence was not that it came from God or a monarch (or in this case an emperor), but because it was rational and just. A Compromise Between Old and New All male citizens were supposed to be equal, with nobility, class, a position of birth all wiped away. But in practical terms, much of the revolution’s liberalism was lost and France turned back to Roman law. The code did not extend to emancipating women, who were subjugated to fathers and husbands. Freedom and the right of private property were key, but branding, easy imprisonment, and limitless hard labor returned. Non-whites suffered, and slavery was allowed in French colonies. In many ways, the Code was a compromise of the old and the new, favoring conservatism and traditional morality. Written as Several Books The Napoleonic Code was written as several Books, and although it was written by teams of lawyers, Napoleon was present at nearly half of the Senate discussions. The first book dealt with laws and people, including civil rights, marriage, relationships, including those of parent and child, etc. The second book concerned laws and things, including property and ownership. The third book tackled how you went about getting and modifying your rights, such as inheritance and through marriage. More codes followed for other aspects of the legal system: 1806’s Code of Civil Procedure; 1807’s Commercial Code; 1808’s Criminal Code and Code of Criminal Procedure; 1810’s Penal Code. Still in Place The Napoleonic Code has been modified, but essentially remains in place in France, two centuries after Napoleon was defeated and his empire dismantled. It is one of his most lasting achievements in a country in thrall to his rule for a turbulent generation. However, it was only in the latter half of the 20th century that laws were altered to reflect equality to women. Wide Influence After the Code was introduced in France and nearby areas, it spread across Europe and into Latin America. Sometimes a straight translation was used, but other times large changes were made to fit local situations. Later Codes also looked to Napoleon’s own, such as the Italian Civil Code of 1865, although this was replaced in 1942. In addition, laws in Louisiana’s civil code of 1825 (largely still in place), derive closely from the Napoleonic Code. However, as the 19th century turned into the 20th, new civil codes in Europe and around the world rose to reduce the importance of France’s, although it still has an influence.

To what extent is our nation one that is unsettled in its sense of Essay

To what extent is our nation one that is unsettled in its sense of history and culture Is that something to fear, or is this no - Essay Example The typical American is an individualist. Because of this, it would be difficult to come to a precise definition of Americans as a people, aside from the fact that they live in the same country under the same government. In this regard, it is clear that America is still unsettled in its sense of history and culture, two things that are supposed to unite a people and provide them with a common identity. However, this is not something to be feared or loathed. In fact, this is what makes America grow continuously and, with such evolution; this is also what makes Americans achieve progress that will distinguish them from other peoples. Lewis Lapham’s Who and What is American is an article that points out the various theories raised regarding the American character. Lapham manages to accurately identify the misconceptions according to the subjective views of those who wish to come up with a definition of the American character but he does not go to the extent of actually pointing o ut his own alternative concept. Jack Hitt’s Dinosaur Dreams, on the other hand, may discuss about the America’s fascination about the extinct gigantic reptile but it points out the tendency of the American individual to adapt to the situations that surround him in order to seize opportunities that will work to his advantage. Wedded to an Illusion by Fenton Johnson explains, however, that although the nation’s culture can indeed change, the process can be long and tedious considering that there are also powerful forces that will arise as obstacles to such transformation. Despite the fact that the United States has been a country for about four centuries already, it is very obvious that it still does not really have culture that is really commonly practiced by its people and one that it truly American. Nevertheless, certain influential sectors who wish to address the people tend to emphasize on general traits in order to connect with the majority. In so doing thou gh, they also create the misimpression that Americans have really settled with a common cultural characteristic. Lapham explains that Americans â€Å"were always about becoming not, being; about the prospects for the future, not about the inheritance of the past.† (Who and What is American) Through this statement, Lapham puts emphasis on the notion that it is not correct to conclude that the American people can already boast of having a culture that transcends races, genders, ethnicity, classes, or religions. This is because there is even no common history to speak of. American society is becoming more and more multiracial. Even those who may consider themselves genuinely Americans could not come to agree in their interpretation of history due to the fact that they are influenced by prejudice based on their own political, ethnic, class, or religious background. Because Americans are about becoming, to state that they already have a common culture and understanding of history now is a fallacy. Hitt, on the other hand, raises a point that may be considered as supportive to Lapham’s premise. Hitt writes that through the fascination with dinosaurs as seen in the popular culture, â€Å"we sculpt their meaning; like outsized Schrodinger's cats, their existence depends on whether or not we have decided to look at them.†

Research paper based on the life of Edgar Allan Poe Essay

Research paper based on the life of Edgar Allan Poe - Essay Example aware of his life story realize that he was orphaned at a very young age and was never able to achieve any sense of connection to his foster parents, the Allans. The author is also famous for his marriage to a young girl. At the age of 27, Poe decided to marry his 13-year-old cousin Virginia, the only girl he ever truly loved and who tragically died while still considered a young girl. Contributing both to his despair and his alienation from his foster father, Poe is known to have also engaged in a number of poor personal habits such as drinking, gambling and using opium, perhaps even as an addict. Despite these issues, he was able to find early commercial success as a writer. He published his first book of poems at the age of 19 and began publishing his short stories by the age of 23. Unfortunately, though, he never achieved the kind of financial success he felt his innovation and talent were entitled to and he remained a mostly disillusioned and miserable man through most of his li fe. Setting the rules for the art of the short story he’d brought into popularity, Poe said â€Å"If any literary work is too long to be read at one sitting, we must be content to dispense with the immensely important effect derivable from unity of impression† (Mowery, 1997). Like many writers, though, Poe wrote of what he was most intimately familiar with, in this case his own inner demons, and his stories were thus themed primarily around the concepts of sorrow and loss. By examining works such as â€Å"The Fall of the House of Usher† or â€Å"Ligeia,† one begins to understand much about the author’s personality and inner character through the revelation of his anima. The term anima was introduced by Carl Jung’s work on dream analysis as a means of understanding the psyche on a different level than what had been proposed by Sigmund Freud. According to Neumann (1954), â€Å"the Anima is the personification of all feminine psychological tendencies within a man, the

Geography Essay Example | Topics and Well Written Essays - 500 words - 1

Geography - Essay Example Spain was the first one to establish colonies in Florida followed by other Europeans. England made its attempts to form colonies in the seventeenth century and these attempts were successful. At this time, there was no official intention to form colonies in America but the motivation among the people was to explore and live in a richer environment. The main stage of European settlements was in the eighteenth century when the thirteen fully formed European colonies started a rebellion against the British rule and soon afterwards declared themselves as independent and became the United States of America. The migration pattern, as mentioned above, was as follows; initially Spain formed settlements followed by Mexico, France, Netherland, Sweden, and then England. Short Paragraph 1 Not everyone shares equally in the economic bounties of North America. This fact can be traced back to the colonial period. The European settlers were industrially developed and they had developed different way s of farming and producing goods. All these European cultures brought these techniques with them to America and thus the economy of America developed.

Enhancing Customer Experience at McDonalds

Enhancing Customer Experience at McDonalds Summary: A number of researchers have identified a tremendous change and increase in competition and market transparency. However it has been proved that the cost of selling a product to a new customer is much higher than selling the same product to an old customer. There is a growing trend for every organization that exists in the market, to pay increasing attention to the experience of their customers as they interact with the company. In todays competitive market it is clear that delivering the ultimate and world class customer experience will win more customers and retain more customers. In this research I have brought into account the history of McDonalds and eventually how it started growing and at the current stage how it became a restaurant for providing world class service to its customers. I have also mentioned various methods and ways how McDonalds has adopted to achieve this. The way it started its franchising Employee training Management training How their world class customer service increased their sales and maintained customer loyalty. ABSTRACT An abstract of the dissertation of Poonam Arora for Masters in Business Administration: Presented April 2010 Title: Enhancing Customers Experience at McDonalds Todays market is known to be more competitive and customer oriented. The purpose of my study on this topic is to find out how McDonalds enhances its customers values and experiences through various Quality, Service, Cleanliness Values (QSCV) and how McDonalds has achieved this over the years. I have started my dissertation with the History of McDonalds. The purpose of writing the history was to get a perspective of how McDonalds over the years achieved success and increased the number of its customers and customer loyalty. I have also written down how McDonalds, with the help of excellent training, to its staff, and franchising its restaurants, increased its customers in the list and gave them an excellent customer service. I have also tried to gather information on how the management team, marketing team, and staff work together as a team to enhance customers experience at every visit. To conclude with my topic, I have taken 2 sets of interviews, first from the management team of McDonalds, and the second interviews, from the customers themselves. These sets of interviews have given a clear picture of how the different departments of McDonalds work as a team to provide excellent customer service. The other set of interviews helped me to find what and how customers feel about McDonalds. This information has helped me to find out how customers really feel value for their money, and value for wanting to visit McDonalds again and again. To use their catchphrase: â€Å"I am loving it† CHAPTER 1 INTRODUCTION AIMS AND OBJECTIVES Analyse and define the concept of customer satisfaction and identify the relation between customer experience and customer loyalty Examine the condition under which customer satisfaction has enhanced profitability Promoting loyalty programs along with customer satisfaction and building favourable customer relationships. Evaluate the extent to which â€Å"Customer Experience Marketing†, makes its contribution to McDonalds success and identify key areas where McDonalds outwits its competitors Assess whether enhancing customer experience should form a part of a food industrys overall business strategy. To highlight the difficulties and challenges involved in product offering enhancements SCOPES AND PURPOSE This study examines enhancing customer experience at McDonalds. McDonalds has a short term outlook and is positive as it has responded to consumer demands to broaden its range and variety and it offers exclusive low cost takeaway options for those hit by the recession. McDonalds has worked hard to address its image problem and appeal to a wider range and variety of consumers, offering scope for increased turnover through sales over a period of years. Expansion is planned through developing its existing markets and providing a more exclusive service rather than moving into new territories, with opportunities in emerging economies due to, for example, increased car usage making drive-through restaurants more viable to the people for easy access. Overall, McDonalds has good scope to expand its commercial operations and to engage previously ambivalent segments through broadening its service and offers. CHALLENGES In spite of its great offers and service, McDonalds is still associated in the UK with unhealthy food, an increase in obesity, and jobs without prospects, requiring long term image-building by the organisation. It helps to develop its staff training through nationally recognised diplomas. McDonalds has also been the target of critical books and films which publicise negative aspects of the organisation. The companys ‘healthy options have been criticized by some people, for example the high fat content in salad dressings. Litigations instigated by the organisation have been seen as overly aggressive by the public because of the companys financial power in legal proceedings RATIONAL The interesting perception with qualitative and quantitative thinking with regards to Loyalty to customers in retail and enhancing customers experience has aroused sufficient interest in me to go in for a research into this elusive concept. The most important aspect of the retail business, are the customers. The business should be molded to understand that business depends on customers and not customers on business. Respect involved in this study and value for the customer made me choose this topic. METHODOLOGY In order to approach the above mentioned research objectives, I chose to use both qualitative and quantitative research strategies. Qualitative and quantitative research is applied, both using primary and secondary information that is gathered and assembled specifically for this purpose by the means of survey and interview, which can be found in chapter 5. CONCLUSION AND RECOMMENDATATION As it says in the McDonalds value statement; â€Å"We will be the best restaurant experience by far! We will be people focused and customer driven passionately! We will inspire people with our can-do attitude always!† McDonalds evolves in its strategic thinking, from being and outstanding food retailer, and an outstanding customer service, to being an information-driven business, constantly searching for different ways and new concepts to act as the value-adding for its customer and making its customer a value-added customers. CHAPTER 2 LITRATURE REVIEW INDUSTRY OVERVIEW The Fast Food Industry is another name of Quick service restaurant, food that can be cooked and served very quickly means Fast Food Industry. The Term fast food was recognised by Merriam-Webster in the year 1951. Such types of restaurants must have a balance between the flow of the food and the expected numbers of customers. This helps to avoid discarding the food after time, also helps in better customer satisfaction by providing them quick and easy service, as the customers, is the whole point of the business. Outlets may be stands or kiosks, which may provide no shelter or seating, in other words it can be a eat-in or take-away one or fast food restaurants (also known as quick service restaurants). Every franchises operations which are part of restaurant chains have standardized foodstuffs delivered to each restaurant from central locations. The fast food restaurants industry includes about 200,000 restaurants on an average with combined annual revenue of about $120 billion, major companies include McDonalds, Burger King, Subway, Pizza Hut and KFC. According to National Restaurant Association (NRA) a typical fast food restaurant on an average can generate $670,000 and a franchised fast food restaurant can generate $1 to $2 million annually. A 2008 research was conducted worldwide for counting the number of fast food restaurants owned per person. The UK has claimed this title with Australia as second and the United States on third. England alone accounted for 25% of all fast food restaurants. The UKs overall fast food industry has benefited from the recession, with the sector increasing its presence by more than 8% in the last year, research has found. While the leisure sector on a whole has seen a closure rate of 10%, fast food restaurants in the UKs top 10 cities have risen by 8.2% to more than 1,450, according to a sur vey by market analyst the Local Research Company. Products, Operations Technology Most Fast Food restaurants specialize in a few main dish categories, including hamburgers, cheeseburgers, chickens, milkshakes, pizza/pasta, Mexican food, Asian food or some other snacks. Among the major fast food chains hamburger restaurants cover almost 50 per cent of the market. Fast food restaurants include National and regional chains, franchises and independent operators. Most fast food restaurants have a food preparation area which adheres to health and safety, hygiene and food safety policy, dining area, car park lot, drive-thru also some restaurants may have childrens play area. History of McDonalds The McDonalds concept was first introduced in Saint Bernardino, California by Dick and Dude Macdonald at Manchester at New Hampshire. Their business partner, Ray Kroc, of Oak Park, Illinois, modified and expanded their business. He later got out the business interests of the two McDonalds brothers in the concept and found McDonalds Corporation 1927: Two brothers Dick McDonald and Mac McDonald opened a hamburger stand in Monrovia, California called â€Å"The Airdrome† at the airport. 1940: McDonalds Bar-B-Que opens. Two brothers Dick and Mac McDonald opened the Bar-B-Que restaurant at The Airdrome building 40 miles from San Bernardino, California, U.S. on Route number 66, at the 14th and E St., on 15th May 1940. It had features of a large menu. Its menu consisted of 25 items, mostly barbecue. They employed around 20 carhops. It became popular and with huge profit and a hangout place for teenager, which was directed Eric VanDemark. 1948: Two brothers then realized they earn maximum in fact all of their profits from hamburgers, the brothers then decided to close the restaurant for three months for implementation of their innovative idea of, â€Å"Speedee Service System†, a streamlined assembly line for hamburgers. The restaurant then opened in December that year and with absolutely new features. There were no more carhops, they all were fired, and when the new concept restaurant reopened it sold only hamburgers, cheeseburgers, soft drinks, milkshakes, coffee potato chips and slices of pie. At the price of 15 cents, the burgers were almost about half price as it was at standard diners, and they were served quickly. The restaurant achieved its fame and became extremely successful, and it spread by word of mouth. 1949: in 1949 world famous French Fries was introduced. French Fries replaced Potato chips. Also, the triple thick milkshake made a debut in the same year. 1953: Multimixer salesman Ray Kroc visited McDonalds in San Bernardino with the clear intention of selling more multimixers(a machine that makes milk-shakes) to these two brothers. Ray Kroc was very much fascinated with the operation and learnt that the two brothers were looking for a nationwide franchising agent; he also learnt that his profitable future would be in Hamburgers. McDonalds began to franchise its restaurants, with Neil Fox the first ever franchisee. The second McDonalds opened in Phoenix, Arizona at N.Central Ave. Special about it was that, this was the first restaurant to feature the Golden Arches design; later in the same year i.e. 1953 McDonalds original restaurant in San Bernardino was torn and was rebuilt in the same style. 1953: McDonalds third franchise restaurant opens in Saginaw, Michigan at the corner of State Street and N. Center Road, it was rebuilt in the year 2006 but was at the same location since opening, and it was directed by Silvia Gonzales 1953: McDonalds fourth franchise restaurant opened, in Downey in California at Lakewood Blvd and Florence Avenue, which is known to be the oldest McDonalds restaurant in operation. 1954: The milkshake-mixer salesman Ray Kroc was fascinated by the McDonalds restaurant during his sales visit; he found the first day overall sales visit was $316.12. He learnt the extraordinary capacity and its popularity. There were many others who had visited the restaurant and were inspired are James McLamore, founder of Burger King, and Glen Bell, founder of Taco Bell. After finding the restaurant in operation, Kroc approached the two brothers, who had already started franchising, with a proposition on letting him to franchise McDonalds restaurants outside the companys home base of Arizona and California, with himself to be the first franchisee. Ray Kroc worked hard to sell McDonalds. He even tried to prevail on his old acquaintance with the man Walt Disney, but unfortunately his hope of opening a McDonalds at the soon-to-be-opened Disneyland failed. Ray Krocs first ever franchised restaurant, which was the tenth-ever location was rebuilt twice in Fresno, California. 1955: â€Å"McDonalds Systems, Inc.† on 2nd March 1955, was found by Ray Kroc, which was a legal structure for his planned franchises. Ray Kroc opened his ninth McDonalds restaurant on 15th April 1955 in Des Plaines, Illinois, in suburban Chicago. 1956: Ray Kroc hired Fred Turner, CEO and Chairman, as a grill man in his store in Des Plaines, Illinois. Fred Turner soon became head of the McDonalds operation defining the quality, service and cleanliness for the restaurant. 1958: McDonalds got a great achievement in its hamburger business, by selling its 100 millionth hamburger 1959: Very soon it got another great achievement, in opening the 100th McDonalds restaurant in Fond du Lac, Wisconsin. 1959: McDonalds started billboard advertising. 1960: Krocs company was renamed as â€Å"McDonalds Corporation†. 1961: The two brothers agreed to sell Kroc their business rights to operate for $2.7 million, Kroc borrowed money from a number of investors, including Princeton University; Kroc considered the sum extreme, which strained his relationship with the brothers. In a handshake agreement with Kroc, the two brothers would also receive a royalty of 1% on the gross sales. At the closing table of this handshake agreement the Ray was told by the two brothers, that they were giving the real estate and rights to the original unit to the founding employees. Ray Kroc closed the transaction, and then he refused to give the royalty portion of the agreement because it wasnt in writing. The two brothers then decided to keep their original restaurant; they failed to retain the right to remain a McDonalds franchise and were forced to rename it as â€Å"The Big M†. Ray Kroc opened his own McDonalds just one block in north. 1961: Hamburger University was opened in this year in the basement of the Elk Grove Village, Illinois. 1962: McDonalds published its first national magazine advertisement in Life magazine. 1962: This was the first ever restaurant which have a seating facility. The first ever McDonalds restaurant which has seating opened in Denver, Colorado. 1963: Advertising McDonalds hamburgers to families and childrens, was one of Krocs marketing thoughts. John Gibson and Oscar Goldstein, franchisees from Washington D.C. named as Gee-Gee Distributing Corporation they sponsored a childrens show on WRC-TV called Bozo the Clown, Willard Scott, who played franchised character from 1959 until 1962. Soon after the show was cancelled, Franchise Oscar Goldstein hired Scott to portray McDonalds new mascot, named Ronald McDonald. After changing its characters first name to â€Å"Ronald† and replacing Scott with a new actor, and giving him the more familiar red, white, and yellow clown features, the character eventually became popular to the rest of the country through an advertising campaign. 1963: The world famous Filet-O-Fish was introduced in Cincinnati, Ohio, in a restaurant located in a neighborhood dominated by Roman Catholics where meat was avoided on Fridays. It went nationally the following year, with fish supplied by Gortons of Gloucester. 1963: McDonalds sold its one billionth Hamburgers. 1963: McDonalds opened its 500th McDonalds restaurant in Toledo, Ohio. 1964: First annual report was issued by McDonalds. 1965: This was the year when McDonalds celebrated its 10th Anniversary with the first public stock offering at $22.50 per share. 1966: Ronald McDonald appears in his first national television commercial. He appeared on his flying hamburger in 35 one minute color spot on the NBC and CBS networks. He got wide TV exposure in the year 1966 at Macys Thanksgiving parade. Ronald McDonald was an instant hit. 1967: The first McDonalds international restaurant outside the United States opened in Canada and Puerto Rico. Today with the success ladder it is proudly open for business in 118 countries around the world. 1968: The Big Mac was first introduced by Jim Delligatti, one of Ray Krocs earliest franchisees, in the Pittsburgh, Pennsylvania market in 1967. The Hot Apple Pie is also introduced this year. 1968: The achievement of opening 1000th McDonalds restaurant in Des Plaines, Illinois. 1969: McDonalds decided to change its logo, the massive logo change and remodeling of restaurant did away with the old red and white buildings and more emphasis was placed on the ever-more-famous Golden Arches. 1971: Hamburglar, Grimace,Mayor McCheese, Captain Crook and the Big Mac join Ronald McDonald in McDonaldland. 1971: Asias first McDonalds opened in July in Japan, in Tokyos Ginza district. 1971: On 21st August, the first European McDonalds outlet opened, in Zaandam (near Amsterdam) in the Netherlands. The franchisee was called as ‘Ahold. 1971: The first McDonalds in Germany (Munich) opened in December. This was the first McDonalds to sell alcohol, as it offers beer. 1971: The first Australian McDonalds opened in Sydney suburbs of Yagoona in December the same year. 1972: McDonalds generated $1 billion in sales from 2200 restaurants. An amazing and early-1970s McDonalds sign in Austin, Minnesota, which displayed the number of burgers sold. From the year 1969, the number on its board was displayed in billions, which increased with every 5 billion. In 1993, the signs of this era were changed to display 99 billion permanently. 1972: In Des Plaines, Illinois McDonalds opened its 2000th restaurant 1972: In Strasbourg, France McDonalds opened its first restaurant. 1973: McDonalds opens its first Swedish restaurant in Stockholm, Sweden, 23rd October. 1973: The Quarter Pounder and Quarter Pounder with cheese was introduced to the menu. 1973: McDonalds opened its first every Playland in Chula Vista, California 1974: McDonalds opens its first restaurant in the United Kingdom on October 12th in Woolwich, southeast London. This was companys 3000th restaurant. 1974: McDonalds opens its first Ronald McDonald House in Philadelphia, Pennsylvania. 1973, Fred Hill, a football player with the Philadelphia Eagles, had the need for such a facility at childrens hospital in Philadelphia, where his child was being teated for Leukemia. Hills dilemma led to the first Ronald McDonald house. 1975: The Egg McMuffin, was introduced to the menu by owner and operator of Santa Barbara franchise, Herb Peterson. 1975: The first McDonalds in Salverland open in Bay City on Mayteon Street on July 2. 1975: McDonalds introduced its drive thru in January in 1976: McDonalds paid its first cash dividend. 1977: First McDonalds All American High School Basketball Team is selected. The roster included former NBA superstar Earvin Magic Johnson. They played against the capital All Stars team chosen from Washington, D.C./Maryland/Virginia area in the McDonalds Capital Classic. 1978: McDonalds restaurant opens its 5000th restaurant in Kanagawa, Japan. 1978: McDonalds celebrated the graduation of its 15,000th student in Hamburger University 1979: The Happy Meal was introduced in the U.S. with a circus wagon theme. 1979: McDonalds opens its first restaurant in Southeast Asia, in Singapore. 1980: McDonalds introduced its first poultry item, the famous McChicken sandwich. It flops, and was removed from the menu, but was later reintroduced after the success of Chicken McNuggets. Chicken McNuggets became successful by early-1983. 1980: McDonalds restaurant opens its 6000th restaurant in Munich, Germany. 1980: McDonald celebrates its Silver (25th) Anniversary. 1981: McDonalds opened its first restaurant in the Philippines, in Morayta, Manila. 1982: McDonalds opens its first branch in Malaysia, at Jalan Bukit Bintang, Kuala Lumpur. 1983: This was the year when McDonald opens in 32 Countries worldwide. There are 7,778 restaurants at the end of the year. 1984: This was the year of the great loss. Ray Kroc, founder and Chairman of the Board of McDonalds, died on 14th January 1984. 1985: on April 15, McDonalds celebrate its 30th year of operation. 1985: McDonalds opened its first restaurant in Italy, Bolzano. 1985: McDonalds opened its first restaurant in Mexico City, Mexico. 1987: Freshly tossed salads were added to McDonalds menu on May 15. 1987: On August 12, a Piper Cheyenne, which started in Augsburg, Germany, the plane crashed into the McDonalds restaurant in the Wasserburger Landstrasse. Fourteen people died in the incident: 4 in the plane, 3 on the street or in a bus, which was also struck by the plane, and 7 in the restaurant. The McDonalds has since been rebuilt. 1988: McDonalds opened its first restaurant in a communist country, in Belgrade, Yugoslavia (now Serbia). Budapest, Hungary follows in the same year. McDonalds in Saint Petersburg, Russia A McDonalds in a Toronto, Ontario, Canada Wal-Mart store. McDonalds in Barcelona, Spain McDonalds in Sanya, Hainan (China). This one was the soft drink/ice cream stand. First McDonalds restaurant in Zamboanga City, Philippines which opened on February 28, 2005 1990: 31st January 1990, the first Soviet McDonalds opened, in Moscow. At the time it was the largest ever McDonalds in the world. In this year many other McDonalds restaurants opened in Eastern Europe. 1990: In October 1990, the first McDonalds restaurant opened in mainland China, in the city and Special Economic Zone (SEZ) of Shenzhen, Guangdong province. 1992: McDonalds restaurant opened in Warsaw, Poland, breaking a record of opening day sales. 1992: The first McDonalds opened in Africa, in Casablanca, Morocco. 1992: Derek Wood, an employee of McDonalds, and his two friends robbed a McDonalds in Sydney River, Nova Scotia, killing three and severely injuring another. 1992: On 23rd April 1992, the worlds largest McDonalds opened in Beijing, China (over 700 seats). 1992: The fried apple pie was replaced with a baked apple pie (fried pies can still be found today in some restaurants) 1993: The Company launched its first sea-going restaurant aboard the Finnish cruise ferry Silja Europa, sailing between Helsinki and Stockholm. 1994: McDonalds was given Catalyst Award in honor of their program to foster leadership development in women. 1995: The new advertising theme came into picture â€Å"Have You Had Your Break Today?† 1995: McDonalds launched the Arch Deluxe sandwich with a massive advertisement campaign, but was discontinued due to its failure. 1995: McDonalds opened its first restaurant in South Africa. 1996: McDonalds Corporate Internet siteMcDonalds.com was launched. 1996: McDonalds opened its first restaurant in Belarus, marking its chains of 100th country 1996: The first McDonalds opened in India. 1997: The McFlurry (Ice-cream in a cup) was invented by a Canadian franchisee. 1998: Jack M. Greenberg succeeds Michael R. Quinlan as CEO. 1999: McDonalds opened its first Restaurant in Tbilisi, Georgia in Eastern Europe. Jack Greenberg was elevated to Chairman and CEO. 2000: Eric Schlosser published Fast Food Nation, a book critical of fast food in general and McDonalds in particular. 2000: The Company opened its 1000th British restaurant, inside the Millennium Dome. 2001: McDonalds new premiere lettuce and tomato Big N Tasty sandwich launches on February 16. 2002: McDonalds was ranked 15th by a survey in Restaurants and Institutions magazine in food quality among hamburger chains, highlighting the companys failure to enforce standards across its franchise network. 2002: McDonalds posts the companys first quarterly loss ($344m), for the last quarter of 2002. It responds to the tough competition from other fast-food restaurants, which offered higher quality burgers and more variety, by attempting to move more up market and by expanding its menu and refitting restaurants. It announced it is withdrawing from three countries (including Bolivia) and closing 175 underperforming restaurants. 2002: McDonalds this year opened the first of 2 corporate stores in Lincoln, Nebraska to test concept restaurant called â€Å"3N1†. The concept incorporated a â€Å"Sandwich Platter† casual dining area, a â€Å"bakery and ice cream† area featuring gourmet coffees, and a traditional McDonalds into one building. The second store was launched approximately six months later. The concept was spearheaded by Tom Ryan, who was Executive Vice President and Chief Concept Officer at the time. The concept was abandoned in less than a year, and Ryan left McDonalds to join Quiznos Sub. 2003: McDonalds premium salads were added to the menu. 2003: James Richard Cantalupo was elected as the Chairman and Chief Operating Officer (CEO), succeeding Jack M. Greenberg. Just prior to assuming his post Cantalupo shuts down Project Innovate, a global consulting project that had already spent $170 million of a projected 5-year budget of $1.2 billion. 2003: McDonalds started a global marketing campaign which promotes a new healthier and higher-quality image. The campaign was tagged as â€Å"Im Lovin It† and started simultaneously in more than 100 countries around the world. 2003: A market research firm, Technomic, researched that McDonalds share of the U.S. market had fallen down by three percentage points in five years and was at 15.2%. 2003: A $126M USD loss was reported for the fourth quarter. 2003: McDonalds added their premium salads, the McGriddles and the chicken selects to the menu. 2004: Happy Meals celebrates its 25th year from 1979-2004. 2004: Morgan Spurlock directs and stars in Super Size Me documentary film in which he ate nothing but McDonalds food for 30 days to the great detriment of his health. 2004: After the release of the film â€Å"Super Size Me†, McDonalds did away with their Supersize options. 2004: Chairman and CEO Jim Cantalupo died at the age of 60 in his hotel room of an heart attack while attending the annual franchisee convention in Las Vegas, Nevada on April 19. A 30-year veteran of the organization, Cantalupo had previously served as President and CEO of McDonalds International. He was credited with introducing the premium salad line and reformulating Chicken McNuggets to include leaner, all-white meat. Andrew J. McKenna, Sr., a prominent Chicago businessman and a McDonalds director, is elected Nonexecutive Chairman and Charlie Bell of Sydney, Australia was elected President and CEO of McDonalds Corporation. A month later Bell was diagnosed with colorectal cancer during a physical exam required for his new post and passes away in January the following year. Like retired chairman and former CEO Fred L. Turner, Bell started his McDonalds career as a crew member. He was promoted frequently, serving as the corporations Chief Operating Officer and as President of both M cDonalds Europe and of the Asia/Pacific, Middle East and Africa Group. (APMEA) 2005: Jim Skinner was elected President and CEO. Skinner started his McDonalds career as a trainee restaurant manager at a McDonalds in Carpentersville, Illinois in 1971 after serving nearly ten years with the US Navy. 2005: McDonalds experiments with call centers for drive-through orders. 2005: McDonalds celebrated its wonderful 50th Anniversary 2005: Owing in part to competitive pressure, McDonalds Australia adopts â€Å"Made for you† cooking platform in which the food was prepared from pre-cooked meat after the customer orders (as opposed to the firms normal procedure since 1948, in which the food was cooked then sold as needed). The practice had earlier been tested, and abandoned, in the U.S. 2005: McDonalds in Singapore started their McDelivery service: customers placed their orders over the phone, and it was delivered to the customers wherever they were. The service was available 24 hours a day, 7 days a week. 2005: McDonalds opened a Wi-Fi service in some restaurants with Nintendo for Nintendo DS. 2005: Ronald McDonald got a leaner, and a sportier look. 2006: The snack wrap was introduced to the menu. 2006: McDonalds announced that it will include nutritional information on the packaging for all products beginning from March and that its upcoming menu changes will emphasize chicken, salads, and other â€Å"fresh foods† rather than just hamburgers. 2006: McDonalds and Disney ended their 10 year promotional partnership. Split allegedly with a mutual understanding although the generally accepted reasons was that, McDonalds no longer saw any benefit from being with one studio; due to the increased competition from other studios, as well as having to promote flop films, and Disney no longer wanted to be associated with a company so strongly tied to childhood obesity. 2006: McDonalds started their â€Å"forever young† branding by redesigning their restaurants. 2007: The 42-ounce super-size soda was reintroduced under the new name Hugo. 2007: McDonalds introduced its new packaging features 24 faces from first-ever global casting call. 2008: McDonalds introduced the McSkillet burrito. This larger breakfast which consists of scramble eggs, red green bell peppers, onions, potatoes, salsa and sausage wrapped in a flour tortilla. Later in the year, Chicken was added. 2008: The Chicken Biscuit and the Southern Style Chicken Sandwich was introduced. 2008: In November, McDonalds started phasing in new designs for their containers. They also introduced a new menu board designed that featured warmer, darker colors, more realistic photos with the food on plates and drinks in glasses. 2009: Lattes, Cappuccinos ad Mochas were added to the menu on May 5. 2009: McDonalds introduced its three versions of Angus Burgers. 2009: McDonalds in Papakura, New Zealand had opened it first car wash in the Country named a UWASH 2009: Nickname â€Å"Dub† was given to the McDouble

Welton College in Dead Poets Society Essay -- essays research papers

Dead Poets Society positions the audience to see Welton as a rigid, oppressive and destructive place. Throughout the unravelling of Peter Weir’s Dead Poets Society, the audience are often faced with the reality that attendance at Welton College would be undesirable. The physical and mental stresses endured by students due to the harshness and unforgiving nature of the school is underlining in many instances. Strict and unyielding authoritarian figures compel pupils to live in a damaging and caustic world, and to be placed under immense levels of anxiety and tension. The cruel world in which our impressionable young characters are forced to live in results directly in the tragic death of Neil Perry. During the screenplay, Welton is repeatedly shown to be a school where pupils are entrapped. Religious followers of the â€Å"Empty Vessel Theory†, Welton’s authority confine students to the four walls of their school building, and to the four wall of their mind. This theory reinforces the feeling of imprisonment Neil felt before his suicide. The boys are educated by books, and rely heavily on note-taking and on the blackboard. Classrooms, illuminated by single bulbs and devoid of natural light, give definite impressions as to the students’ state of mind. The lack of luminosity illustrates the deficiency in vigour, vitality and vividness of the boys, and similarly defines the students’ attitude to school life in general – gloomy, mournful and depressed. Similarly, the boys’ faces are usually shrouded in darkness, emphasising the deficiency in cheerfulness, and in the ending of their free spirit and will. Imprisoned physically, mentally and sp iritually, the boys are unable to wander on the path to self-discovery, and instead are forced to ... ...boys are forever compelled to do as adults say. The lack of trust and love for the boys is telling in many scenes and the constant disregard for their opinions and views brings about the untimely death of a youngster driven to the edge. Throughout the screenplay, Weir proves that it is the horrendous surroundings of the boys which cause the death of Neil Perry. Young students, especially in their adolescent years, need to be supported and encouraged and to feel value in society. Welton’s authority confirm on many an occasion their inability to cater to such demands. They succeed only in quashing mental, physical and spiritual sustenance of their students. Parents, who sent their children to such an austere academy, should have thought twice. The scars inflicted at Welton last a lifetime – and drastically reduce the length of Neil Perry’s young life.